Digital Strategy

Website Design + Build

Photo of Emily Helms

Custom Web Design + Build, Digital Strategy, & SEO Services

Web Design + Build

  • Custom-built, multiple page site
  • Site architecture & layout designed with your ideal customers in mind
  • Optimized for Google searches
  • Easily add & edit content to your new site

One-Page Website

  • One-page site with up to 5 sections
  • Quickly create an online presence for a new business
  • Get found in Google searches
  • Includes Google My Business page creation

Digital Strategy

  • One-hour session in which we review the performance of your website and any online platforms you're using
  • Includes a written summary of strategies we discussed during the session

Site Maintenance

  • Includes up to four hours of content updates per month including SEO
  • 3 and 6 month contract options
  • Does not include social media management

Search Engine Optimization (SEO)

  • Get found in Google searches
  • Includes Google My Business page creation and updates
  • Monthly payments, No contract

UX/UI Audit

  • Improve the usability of your site or app for end users
  • Personalized recommendations to improve the user interface (UI) and overall user experience (UX)
  • Includes a one-hour consultation

All Web Design Packages Include the Following:

Discovery & Strategy Session • Hand-picked fonts & colors to match your branding • Mobile & tablet optimized design • Custom icons & graphics • Photo curation, editing, & optimization • Content Management System (CMS) backend creation, making it easy for you to add and edit content • Search engine optimization • Domain name configuration • CMS editor account setup • Video walkthrough and video & print tutorials to help you get acquainted with your new site


Photo of Emily Helms.

I'm a designer & developer specializing in creating user-friendly websites that convert visitors to customers. I work with small to midsize companies, consultants, and creative professionals. I’m currently based in Muncie, Indiana in the US, but I’ll work remotely with you from wherever you are.

I’ve been creating websites since the early 2000s. The feeling of bringing something I’ve created to life, interacting with it, and seeing it change people’s lives for the better never gets old. I have a bachelor’s degree from the University of Kentucky in business administration, and a master’s degree in urban planning & design from Ball State University. The design theory and workshopping skills I honed during my graduate studies translate well to web design. I also graduated from Eleven Fifty Academy's UX/UI Design bootcamp in December 2020 and use what I learned in that program to create better on-page experiences for website visitors.

Outside of work, I geek out over design and physics, and I tutor kids and adults in math, music, coding, and design. I love traveling, and I’m always looking for opportunities to improve my French and Spanish. Mostly, though, you’ll find me hanging out with my kitty office assistant, Iris, who is great at keeping me on schedule but spends most of her time sleeping on the job.


A quick overview of recent work.

A mobile phone displaying a screen layout within Groundwork.

Groundwork Mobile Site Redesign

As part of a team, I redesigned and prototyped the mobile interface of Groundwork, a SaaS sales efficiency tool for contractors.

SteVen Knipp Hair Studio Site Design + Development

I created this site for SteVen Knipp Hair Studio in Muncie, IN. My client is a huge fan of comic books and wanted a comic book themed site. View the full site at

A mobile phone displaying a screen layout created as part of a utility company site redesign.

Utility Company Mobile Site Redesign

I looked at what wasn't working in a utility company's mobile site, redesigned the UI to make it more user friendly, and prototyped a user flow.

Contact Me

Ready to get started? Contact me using the form below.

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